Are you worried about the danger of counterfeiting your products and services?
Every year hundreds of companies suffer losses for thousands of euros due to the forgery of their products.
Demonstrate the authenticity of your blockchain products and services to protect your business and your end customers
Thanks to our blockchain-based tracking and authentication system, we help you to protect your brand and avoid the loss of profit due to counterfeiting and damages to your customers.
Fashion & Luxury, textile, pharmaceutical, toys and more…
These are just some of the sectors most affected by the production of “false deception” placed on the market.
But now there are very few sectors protected from counterfeiting.
It is estimated that the losses due to counterfeiting against companies in our country amount to at least 225 million.
Thanks to Virgo, your customers will be able to verify with their smartphone the authenticity of every single product purchased and ensure authenticity, before every single purchase.
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Why do you have to protect your products and services with Virgo?
Promote transparency and loyalty to your customers
Thanks to the peer to peer technology system developed by Luxochain, every buyer, before a purchase, can check with a smartphone the authenticity and the information related to the history of each product, in store and online, as well as in the growing second-hand market.
Offer a true digital property certificate to your customers
Luxochain records the transfer of good’s property. When it comes the purchase, the customer receives the digital certificate of ownership, a real “passport” of the product, with a guarantee of no duplication thanks to the underlying technology.
Increase your company’s brand awareness and profits
Thanks to Luxochain, you will start to operate with an evolved market logic by identifying in a unique way all your assets. In this way, not only will you increase the value of your product, but also you will grow the awareness that your customers have towards your brand.
As a result, your company’s profits will increase too.
“15% of all counterfeit products in international trade seized by the customs authorities infringes the intellectual property rights of undertakings established in Italy.”
EU Intellectual Property Office (EUIPO) – 2020 Report
ABOUT LUXOCHAIN :
Luxochain, www.luxochain.com, aims to certify the authenticity of luxury products and goods, through a tracking and authentication system based on blockchain that is able to protect brands and end consumers. It provides the market with a revolutionary tool to increase brand awareness and combat the phenomenon of counterfeiting. The peer to peer technology system developed by Luxochain guarantees the unique identification of each product placed on the market. With the Luxochain system, any buyer, before a purchase, can check with a smartphone the authenticity and information related to the history of each product, in store and online, as well as in the growing second-hand market. Luxochain records the changes of ownership of the goods so that at the time of purchase the customer receives the digital certificate of ownership, a real “passport” of the product, with a guarantee of no duplication thanks to the underlying technology. Luxochain thus offers a service to end consumers, protecting them in the purchase and at the same time, works alongside the Brands, providing them with a system of transparency, loyalty, analytics and insights towards their customers. The aim of Luxochain is to become one of the major international players in product certification, evolving the current market logic, passing from a certification sample to a unique identification of each good, starting from the luxury market and extending this line to other sectors, such as Publishing, Pharma, Food & Wine and Automotive, as well as in the emerging market of digitization of company shares.
Luxochain is Founding Partner of VIRGO, platform of SUSTAINABILITY, REPUTATION & AUTHENTICITY.
ABOUT VIRGO:
Temera, PwC, Luxochain and Var Group, four excellences of international level, contribute to create the first integrated, safe and transparent solution to trace the value chain and certify the authenticity of luxury goods, from the acquisition phase of raw materials, the production and sale of the goods, up to the transfer of ownership on the second-hand market.
Virgo is an open and modular solution able to integrate multiple technologies, from IoT to blockchain, maintaining an agnostic philosophy and projected to integration. It allows brands and customers to monitor the entire product life cycle that can be integrated with existing ERP with the aim of maximum flexibility and ease of use by each actor involved, with a focus on user-experience for brands, suppliers and end consumers.
Virgo rethinks the storytelling of luxury and fashion, transforming also the operators of the supply chain into protagonists and opens new perspectives of dialogue with consumers who will be able to know, not only the origin of the garments, but also information on the raw material used, the ethical sustainability of work and the environmental and social impact. Today the sustainability of production is a distinctive and driving trait for the entire Fashion sector, Virgo thus becomes a fundamental tool to enhance the commitment of the brand and an advantage for the entire supply chain.
Protect your products from counterfeiting and protect your profits
The author of the blog is Davide Baldi, administrator of Luxochain SA and founding partner of Virgo, an integrated, secure and transparent platform created to trace the value chain and demonstrate the authenticity of goods and services, improving the process of business supply chain and transparency towards the consumer.
Luxochain, www.luxochain.com, aims to certify the authenticity of luxury products and goods, through a tracking and authentication system based on blockchain, able to protect brands and end consumers. It provides the market with a revolutionary tool to increase brand awareness and combat the phenomenon of counterfeiting. The peer to peer technology system developed by Luxochain guarantees the unique identification of each product placed on the market. With the Luxochain system, any buyer, before a purchase, can check with a smartphone the authenticity and information related to the history of each product, in store and online, as well as in the growing second-hand market. Luxochain records the changes of ownership of the goods, at the time of purchase the customer receives the digital certificate of ownership, a real “passport” of the product, with a guarantee of no duplication thanks to the underlying technology. Luxochain thus offers a service to end consumers, protecting them in the purchase and at the same time, works alongside the Brands, providing them with a system of transparency, loyalty, analytics and insights towards their customers. The aim of Luxochain is to become one of the major international players in product certification, evolving the current market logic, passing from a certification sample to a unique identification of each good, starting from the luxury market and extending this line to other sectors, such as Publishing, Pharma, Food & Wine and Automotive, as well as in the emerging market of digitization of company shares.
Luxochain is Founding Partner of VIRGO, platform of TRANSPARENCY, SUSTAINABILITY, REPUTATION & AUTHENTICITY.
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